About

Jenny Frazier

Executive and Corporate Communications

I’m Jenny Frazier, a Corporate Communications professional with 15+ years of experience building and protecting global brands and reputations for companies and their executives through the development and implementation of strategic plans, communications, policies, and guidelines. I’ve developed & led global multi-channel communications strategies for a wide range of clients across higher education, hospitality, design & lifestyle brands with extensive experience in highly-regulated industries including finance and pharma/biotech.

I joined the flock over at bluebird bio in 2018. There, I’m responsible for defining and implementing a range of internal and external communications including executive communications, internal programming, employee engagement strategies, corporate brand, and content development – all possible through proactive, cross-functional partnerships. I’m still trying to keep up with owl these bird puns without making it #hawkward.

Prior to bluebird, I led Social Media and Digital Communications at Shire working to extend, launch, and drive engagement of Shire’s corporate social media channels, supporting Shire’s innovation, thought leadership, and dedication to enabling people with life-altering conditions lead better lives. Before that, I spent time working in Public Affairs at Cubist Pharmaceuticals handling Global Digital and Integrated Communications, Harvard Business School where I managed a number of digital initiatives and ran the extended social media program, and the Boston Convention Marketing Center as the primary internal design resource for all collateral, e-marketing and event materials. I also developed their digital media marketing plan and established the online social media presence for the AdvantageBOSTON brand.

In addition to my day job, I’ve worked as a consultant to several local and national companies across a variety of industries and provided support in a number of areas from brainstorming, brand/identity development and design, print and web design, photography, as well as digital media strategies and implementation.

Typically in my spare time, you can find me relaxing with family and friends, traveling far and wide, and trying as many new restaurants as I can. Over the past couple of years, I’ve developed a new love of paddle boarding and I get my culinary kicks attempting to master unnecessarily complex recipes.